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KUALA LUMPUR, 14 March 2025 – Drums pounding, feet stomping, and bagpipes soaring— Guinness, the world’s most loved Irish stout, is bringing the unmistakable spirit of Ireland across bars and pubs nationwide in its biggest St. Patrick’s celebration yet! In honour of Ireland’s patron saint, there’s no better way to celebrate than by raising a To help friends get together, GUINNESS® has trained a highly specialised sheepdog to round up mates and ensure they get to the pub on St Patrick's Day. St. Patrick’s Day is just a day away, with scores of people looking to ring in the holiday. A Guinness Brewery Ambassador shared tips with FOX Business on how to make the most of St. Patrick's Day. Enter For A Chance To Win A Trip To The New Guinness Open Gate Brewery In London! Just in time for St. Patrick's Day, Guinness, the holiday's flagship beer, has released a new ad parodying competitive sheep herding. The stage is set at the "St. Patrick's Day Sheep Dog Trials," where adorable border collie pup Roy is tasked with the challenge of herding a group of men (standing in for the sheep) around a field of distractions To help friends get together, GUINNESS® has trained a highly specialised sheepdog to round up mates and ensure they get to the pub on St Patrick's Day.Join t To help friends get together, GUINNESS® has trained a highly specialised sheepdog to round up mates and ensure they get to the pub on St Patrick's Day.Join t In an overarching message to “round up your mates,” Guinness has launched a timely St. Patrick’s Day ad that has amassed over 1.6 million views on its YouTube page. The commercial, which WITH ST Patrick’s Day festivities set to explode next weekend one of the highlights will be the annual extravaganza hosted by Guinness at its two major sites in Dublin. Out of St. Patrick’s Day history, it is pretty neat to note how hard ‘Merica celebrated St. Paddy right from the start. The first recorded parade was in 1766 in New York after all. Guinness has trained the best ever St. Patrick's Day sheepdog that instead of herding sheep, herds humans. For all the men that seem to get sidetracked, even when it comes to drunken festivities, this dog is the ideal solution. The commercial features a series of tests that the sheepdog must go through. When it comes to getting a group of friends together, they’re useless. So, to help guys get together on St. Patrick’s Day, Guinness has come up with a unique way of rounding up groups of friends and herding them to the pub.Men are said to have a sheep like mentality when in a group and it’s this insight that led us to the idea. My Guinness subscribers, it’s that time of year again when we come together to celebrate Irish heritage and culture in the true spirit of St. Patrick’s Day! Explore the exclusive Guinness collection for St. Patrick’s Day, featuring a vibrant array of green apparel, sleek glassware, and essential accessories, all inspir Guinness – “Make It a St. Patrick’s Day to Remember” (Guinness 0.0, 2023) Guinness appears again on our list of the best Saint Patrick's Day campaigns with its 2 023 promotion encouraging moderation through Guinness 0.0. Guinness is telling men to round up their friends for St Patrick’s Day with an online campaign that shows them herding together like sheep. The ad reportedly aims to poke fun at males, who Guinness believes are notoriously bad at organising themselves for a night out. In the video, seven men are herded past obstacles by a sheep dog, which navigates the group past potential obstructions such It’s that day of the year again! We invite you to celebrate St Patrick’s Day with us on >. Get together with your mates, experience true Irish friendliness and enjoy the greatest day of the year! Let’s raise a pint of Guinness together!-----The wait is over, here comes the fun [insert pub] #GUINNESSTIMES [insert location link]----- Arthur Guinness started brewing ales in Dublin, Ireland, in 1759, and exported his first barrel 10 years later, according to the Guinness website – well before St. Patrick’s Day became an Created by AMV BBDO to promote Guinness 0.0, this campaign launched for St. Patrick's Day, and represented Guinness's largest ever 'responsible drinking' initiative in Ireland.
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